Ecommerce for the Giftware Industry

Ecommerce for the Giftware Industry
Discover Red’s ecommerce solutions built for the giftware industry and powered by the tradeit ecommerce platform. Designed to enable giftware suppliers to launch multiple ecommerce channels (B2B, B2C or International), let customers self-serve and drive online growth through personalised content.

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Whether you are a trade only gift wholesaler, retailer or multi-channel, we have the ecommerce solution for you!

B2B EcommerceRetail EcommerceMulti-channel EcommerceGlobal Ecommerce

B2B Ecommerce Benefits

Red Technology worked with leading giftware wholesaler Something Different Wholesale to implement a sector leading B2B website using the tradeit platform. The new website allows Something Different Wholesale to automate up sells and drive AOV from their existing customer base as well as giving trade customers full self-service online.

Self-service

Customers can self-serve with full account management, view/pay invoices, see unique pricing, easily re-order.

Empower Sales Reps

Allows remote sales reps to manage customer accounts & place orders.

Advanced Search

Advanced search capabilities bring back intelligent & weighted results so the right products are put in front of customers.

Avoid Lost Sales

Automated 'in-stock' alternatives displayed throughout the site drive up AOV from their existing customer base.

Peronalised Targeting

Driving sales through automated emails and promotions driven by price changes to items within users' wishlists.

Seamless Integration

Full integration with their ERP System HansaWorld.

“The tradeit platform contained all the features that we required and would enable us to avoid building many of our desired B2B functions from scratch.”

IT Manager, Something Different Wholesale

Learn MoreB2B Ecommerce

Retail Ecommerce Benefits

Leading retailer in the gift sector Calendar Club chose Red & the tradeit platform to take forward their growing retail website. The new site has advanced search, promotions & content management capabilities as well as click & collect for over 200 of their retail stores.

Complete Content Control

Advanced CMS delivers dynamic and personalised content across the site.

Scalable Hosting

Caters for large spikes in traffic & orders, with robust and scalable hosting.

Avoid lost sales

Automatic redirects set up from previous calendars to current versions.

Configurable Click & Collect

Over 200 seasonal stores mean collection option can be toggled on/off as required.

Enhanced customer service

Call centre tools allow administrators to setup/view customer accounts and process orders on their behalf.

Dynamic product segments

Automated product assignment across multiple categories.

“The platform is more stable than our old one, and it is managed, so it takes the support pressure of our development and IT teams. The platform has more functionality than our old platform so should increase sales. I think it has given us a very good base to do further development on as and when we need to.”

Ecommerce Director, Calendar Club

Learn MoreRetail Ecommerce

Multi-Channel Ecommerce Benefits

Red worked with Gisela Graham to deliver their multi-channel ecommerce operation. Making the management of multiple B2B, Retail & Corporate websites simple and cost effective. The project also included full integration with Microsoft Dynamics NAV.

Self-service

Trade customers can self-serve online, fully manage their accounts, view/pay invoicing, see unique pricing and easily re-order.

Empowering sales reps

Allows remote sales reps to manage customer accounts & place orders.

Seamless integration

Full integration with their ERP System Microsoft Dynamics Navision.

Cost effective management

Simplifies the management of their trade, retail & corporate websites through one master system.

Forward orders

More control over who see’s new ranges & can pre order based on their customer group, location and more.

“Sales are considerably up on our last B2B website, and being able to also launch a Retail site via the same system has allowed us to open up a new channel.”

Operations Director, Gisela Graham

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tradeit's international features

Are you looking to sell internationally? Find out why tradeit’s international ecommerce capabilities can help you sell online in any market whilst cutting the resources & costs needed to manage your international channels.

Multi-site
Multi-lingual
Multi-currency
Localised payment methods
International domains
Tax & duty calculation
Multi-warehouse
Multiple taxation models
International shipping

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INTEGRATION SPECIALISTS

We help merge your ERP, EPoS, CRM, or other business systems with ecommerce for operational efficiency.

We've integrated numerous business systems to provide merchants with a joined up view of their customers, the automation of business processes and to reduce operational resources. tradeit can be integrated with a wide variety of 3rd party and in-house software systems without compromising agility.

Khaos Control

Cybertill

Linnworks

Brightpearl

Caliq

Fulfilmentcrowd

Systems Integration

Transformational Ecommerce Solutions for the Giftware industry

Learn more about our Ecommerce solutions

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CONTACT US

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Discover how the tradeit ecommerce platform can help your gift business.

✔ Proven success in the gift sector, helping power market leading names across trade, retail & multi-channel
✔ Knowledge & experience of the gift industry's unique ecommerce complexities
✔ Find out how we can smooth any pain points you are currently experiencing online
✔ Discover tradeit’s inherent features & flexibility, that don’t rely on apps, extensions or plug-ins for functionality
✔ Discuss the integration with your back-end systems to help improve your business’s efficiency & reduce costs
✔ Uncover why many other businesses are turning to Red Technology to power their online growth

Giftware Ecommerce News & Insights

insights

Why leading giftware brands are choosing Red Technology & tradeit

We look at why multiple gifting companies are basing their ecommerce strategy with tradeit and Red Technology...

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news

Red named as one of the finalists at the Ecommerce Awards 2023

Recognise as delivering excellence in the world of eCommerce, and a champion the most innovative and market leading initiatives and products...

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insights

Three great ways Something Different Wholesale increase AOV and revenue from their existing customer base

We examine how Something Different Wholesale have increased AOV and revenue without any additional marketing spend...

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insights

CRO Lab - Automatically drive conversions from wish lists

We examine how using automatically generated emails for price reductions on customer 'favourites' helps to drive conversions without any extra resources...

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insights

CRO Lab - Ecommerce merchandising: strategy for large catalogues

We look at how using multiple weighted metrics can automate your merchandising to promote the items you want to appear...

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client news

Gisela Graham add retail ecommerce via tradeit

Eponymous home and giftware supplier launch their new B2C channel via their existing tradeit installation...

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client news

Gisela Graham turn to tradeit for B2B Ecommerce

Leading homeware and gifting company launch their new trade ecommerce site with Microsoft Dynamics NAV integration...

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Sass & Belle websites on iMac and laptop

client news

Sass & Belle launch new designs

New designs go live for Sass & Belle's retail and B2B ecommerce sites powered by the tradeit ecommerce platform...

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Something Different Wholesale website on phone

client news

Something Different Wholesale turn to tradeit for B2B ecommerce

One of the UK's leading wholesale giftware suppliers and importers launch their new B2B ecommerce site using tradeit...

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insights

UX Lab -Top tips for online gifting

We look at how enhancing and expanding the gifting functionality that you provide online, can help you gain a competitive advantage and grow your sales...

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client news

Sass & Belle continue global expansion on tradeit

Sass & Belle have launched a new US retail channel as they continue their international growth using tradeit...

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Sass & Belle website on different devices

client news

Sass & Belle launch their new UK retail ecommerce channel on tradeit

Leading giftware supplier, Sass & Belle begin their B2C ecommerce rollout to complement existing B2B channels...

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client news

F.Hinds launch ground-breaking Click & Reserve with fulfilment from anywhere

F.Hinds launch ecommerce site with some ground breaking enhancements to their Click & Reserve service...

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client news

Sass and Belle receive multiple nominations at The Greats Gift Retailer Awards 2016

Leading gift wholesaler & retailer, Sass and Belle, receive a couple of different nominations at The Greats Gift Retailer Awards 2016...

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client news

Sass & Belle launch their new B2B website

Sass & Belle launch their new B2B website featuring a fully responsive web design and comprehensive search, facets and filtering...

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client news

Hotel Chocolat launch their global digital flagship on tradeit

New site ties together all their brands under one single installation of the tradeit ecommerce platform, with a single administration system...

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Ecommerce for the Giftware Industry

B2B Ecommerce Benefits

Retail Ecommerce Benefits

Multi-Channel Ecommerce Benefits

tradeit's international features

INTEGRATION SPECIALISTS

We help merge your ERP, EPoS, CRM, or other business systems with ecommerce for operational efficiency.

Transformational Ecommerce Solutions for the Giftware industry

CONTACT US

Get in touch.

Giftware Ecommerce News & Insights

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